It's not enough to have a website! You need traffic!
You used to be able to hire someone to quickly throw together a website and get your business online. That worked in 2001. That doesn't work anymore. You need traffic, you need engagement, you need to create buzz around your brand and your practice. You want your clients to talk to each other about your practice, your attorneys, your services, and share your links and updates with their family and friends.
That's what we are talking about!
Search Engine Optimization is crucial!
It's not enough to just create a website. You need great code that is search engine friendly. Very few people know how to do that properly. Sure, you could find someone that says they do "seo", but may use blackhat (illegal and suspect) techniques that get your website banned. Then your website will never show up again on any search engine. That is poor practice.
You are a brand!
Lawyers and their practices need to begin to view themselves as a brand, not just a lawyer. Michael Jordan is much more than a basketball player. Tiger Woods is much more than a golfer. Tim Tebow is a legend. Universities, local businesses, medical practices and physicians can all be icons and brands. Even if it is just locally. You need to be the top authority and most recognized name in your business. That's what we can do for you! And that what you need to do for you!
Case Study: Alo Legal LLC
This is the case of a new law firm based out of Toledo, Ohio who wanted a website. They had plenty of clientele, a great practice, a great reputation, and a great brand. They wanted to rank well on certain terms on Google. They wanted to be the first website to show up if anyone Googled the term "business law toledo ohio" and "contact law toledo ohio" as well as a few other terms. Of course, this was going to be a tough task. Lots of law firms had websites, and they all had done some SEO work on their websites at some point in time. We took the top five search phrases and produced results within days.
We went to work quickly updating their website and bringing it up to speed in terms of design. But behind all that great design, we spent countless hours doing research and programming the website correctly. They rank first, second, and third on nearly every term they wanted. All in a matter of days. Take a look at this Google screen capture:
The first result for "contract law toledo ohio" is Alo Legal! You can;t argue with results. We achieved the same level of success for their other search terms as well. Take a look at the results page for yourself by clicking
here.
We have perfected the art of search engine optimization. We've been doing this long before there was a Google. Let our experts design a great legal practice website for you and optimize it for your practice.
Be sure to check out AloLegal.com!
Website snapshot:
